SEG has created more than 150 marketing and sales playbooks. Seventy-five percent of companies fall short of their sales goals because they lack a sales bible that reinforces

• Tribal knowledge from key leaders
• The company’s sales process and methodology
• Expectations of sales metrics
• Overview of products and services
• Sales onboarding
• Sales training
• Competitive battle cards
• Strategies for winning a higher proportion of sales

All sales playbooks are designed by SEG’s senior leadership team and are given to the key stakeholders and executives of your company.