Background Xirgo and SEG partnership: Xirgo Technologies, LLC is a leading provider of innovative, full-featured, application-specific wireless IoT ...
Artificial intelligence (AI) is perforating every industry in one way or another. When it comes to sales, AI has significantly changed how sales teams ...
Background Parker Dewey offers the largest network of highly motivated college students and recent graduates who are excited to complete short-term, paid, ...
Problem: Client wanted to increase their profile beyond being a provider of carpentry services to a total solutions construction partner in the high-margin ...
You're a VP of Sales / Chief Revenue Officer and you're building a Revenue Team from scratch. Here's our Draft Kit for the "Fantasy Revenue Team Draft."
How an Outsourced Consulting Firm Can Optimize Your Sales Operations
Businesses that lack a consistent, efficient sales operation are likely to find themselves challenged by competitors better equipped for sales enablement, ...
Since Microsoft bought LinkedIn in 2016 for $26.2 billion, the platform has undergone countless changes. With those changes implemented, LinkedIn is still ...
As every salesperson knows, there are “easy” sales and there are “tough” sales. When a sales prospect becomes a buying customer, all’s right with the world ...
Background on K-Ratio: K-Ratio provides market research, dynamic pricing, and risk management services in conjunction with its award-winning Freight ...
Background Antunes is a leading custom foodservice equipment manufacturer, specializing in cooking, water treatment, automation and digital solutions for ...
How to Avoid Overspending on your Virtual Sales Team
Outsourcing sales and marketing is a significant growth driver when scaling your business. Virtual sales teams allow companies to acquire new customers ...
One of our BDRs, Natalie, will be hired away this month after being on her account for less than two months. The exciting and unique twist is that the ...
Problem: True Partners Consulting, a Waud Capital portfolio company, is a dynamic tax and business advisory firm. The firm and its private equity owner ...
Background Livongo is a chronic condition management application for businesses to provide their employees. Livongo’s goal is to drive behavioral changes ...
The Inbound Lead Optimization Engine: A Blueprint for Filling Your Funnel Fast
Everybody talks about leads and everyone wants leads. Executive teams measure marketing teams based on how many leads they generate. Lead management is a ...
Problem: S-CUBE is a company specializing in supplying product fixtures and hardware to major retailers across the country. Over the last decade, they ...
Have you been considering a new growth partner to solve your current problems? In this eBook, we’ll share why you should be working with a growth partner ...
Building a BDR Team: Creating a Winning Environment
This is an ongoing series about building a BDR team and overcoming some of the common challenges that arise—especially if it’s your first time building one ...
Client Info: Cargo is a full-service, fully integrated marketing agency with locations in the US, Canada, and the Netherlands. Their global specialty is ...
While visiting a new client recently this subject came up… “How can we do a better job of converting suspects and prospects into customers? What kind of ...
Tatum LLC Case Study Problem: Tatum, a Randstad company, is a leading management consulting firm that helps companies navigate critical points throughout ...
SCRIPTS KILL DEALS: The Real Reason Many SaaS Deals Fail
Employees within great SaaS companies adore their own technology; so much so that they seldom ask prospective clients what outcomes they need in order to ...
Background – PANOS Brands ® is a consumer products foods company that manages a unique portfolio of shelf stable and perishable specialty food and beverage ...
Client Info: A pioneer of video personalization, SundaySky helps companies of all sizes use video for personalized experiences and transformational ...
How to Build a B2B Brand Strong Enough to Be Considered an Industry Leader
Marketing is about improving your odds of success and successfully branding your product or service is a powerful way of doing just that. Here are some ...
Team Dynamix is Here! Thrilled to announce our new sales assessment software. Team Dynamix helps B2B companies better structure their sales teams, decide ...
Are You Watering Your CRM Garden for the Best Yield?
We all know that if you tend to a garden by preparing the soil, are diligent in watering, pull out weeds, and give the plants the necessary nutrients, they ...
Azimuth Case Study Problem: For the modern-day business to grow there is a need for a strong, reliable staffing partner. Enter Azimuth LLC, a recruiting ...
The evolution of sales continues to be everchanging; however, one thing stays very consistent: how do you fill the frontend of the sales funnel with leads? ...
You Want to Be a Leader, But Can You Handle the Truth?
After being fortunate enough to be in positions of leadership for over 30 years, my experience taught me the truth of why leaders fail and succeed. Many ...
Background DeCurtis is the leader in transformational experience technology focused on cruise but applicable to restaurants, theme parks, and the extended ...
Background Founded in 2019, Seminary Now is a subscription-based, streaming video platform that delivers exclusive biblical, theological, and practical ...
How Aligning Sales and Marketing Bolsters Pipeline: 11 Best Practices from Jason Torgler at A-Lign
Sales and marketing efforts rarely grow at the exact same pace. In some instances, marketing comes first and the sales team figures out, "Alright, what do ...
Problem: Businessolver is a leader in the SaaS-based benefits administration technology services space and private equity backed by Warburg Pincus. In ...
Historically, when a B2B company built their BDR/SDR team, they would handle all the recruiting, hiring, training, and managing. This was true when ...
Building a BDR Team: Our new BDR is "afraid of the phone"
When building your BDR team, especially if you’re hiring right out of college, it’s common for a few new hires to come in and be reluctant - or downright ...
Imagine you’re watching Sunday Night Football. It’s overtime, and your favorite team is down to one last play. In the huddle, they call the only one that ...
Is your sales team ready for the BDR/SDR games? Do you have future gold medal winners on your team? This ebook shows how to recruit, train, and manage top ...
Find out how we helped a consulting firm with lead generation, enabling its sales team spend more time closing sales HILLARD HEINTZE Case Study Problem: ...
How Sales Outsourcing Can Help Transform and Grow Your Company
There are many compelling reasons to consider sales outsourcing for startups, family owned-businesses, investment-backed businesses and established ...
Vintage Tech Recyclers Case Study Problem: Vintage Tech Recyclers leads the electronic recycling industry in marketplace ethics by providing industry best ...
Marketing Engine 2.0, or The Growth Engine, paints a picture of all the parts and pieces required to achieve revenue acceleration. Download our eBook, The ...
Hiring Lesson from a 6-Year-Old – 'Straight from the Street Series' #2
When it comes time to find your next great sales all-star, one of the most frequent questions I hear on the street is, “What traits should I be looking for ...
We are excited to release the Fall issue of Sales Empowerment Group’s Magazine Accelerating Growth. Read how marketing and sales leaders can focus on ...
How to Get Your Company's Brand Strategy Ready to Rebound!
I’m writing this as the nation and particularly Chicago is fervently watching “The Last Dance,” the compelling documentary of the 6th championship season ...
Over the past decade, SEG has worked alongside hundreds of sales and marketing leaders. The number one issue we see is misalignment between marketing and ...
Every organization wants to set more meetings and grow their new business pipeline. But what's the best way to accelerate growth while simultaneously ...
ProAct Case Study Problem: ProAct Services is a Michigan based provider of industrial air and water treatment services. The company and their Private ...
Building a BDR/SDR Team from Scratch: 9 Best Practices from VP of Sales Josh Fosburg
We were thrilled to have Josh Fosburg (VP of Enterprise Sales - WordPress VIP) join us for a webinar focused entirely on building BDR/SDR teams from ...
As the demographics of the American workforce continue to change, we can expect to see a number of cultural shifts in the workplace. Corporate cultures ...
Situation Cultivate works with small business owners to create a custom plan for their business. Every owner has unique challenges, experience and goals. ...
Last week I had the pleasure of speaking at SalesHacker Midwest, here in Chicago. It was a dynamic mix of sales people and sales leaders - B2B sellers in a ...
LinkedIn is among the most effective resources for networking available to sales consulting professionals and sales teams. Here are tips for leveraging the ...
SEG All-Star Alums: Hear from Jillian Laughlin and Mykhal Suide
Over the last 10 years, we've hired, trained, and managed over 1,000 BDR/SDRs. During this time, we've developed our own version of Cooperstown with our ...
Every organization wants to set more meetings and grow their new business pipeline. But what's the best way to accelerate growth while simultaneously ...
Brant InStore Case Study Problem: Brant InStore is a Canadian based large-format print provider servicing major North American retailers such as Ulta ...
Background – The crew at Indigo Wild is a conglomeration of delightfully wacky plant lovers with a passion for natural bliss and soul-tingling good vibes. ...
Back in 2011, Aaron Ross released his bestselling book Predictable Revenue: Turn Your Business Into a Sales Machine with the $100 Million Best Practices of ...
Shoutout to Molly Chesna who was hired away by our client. Molly was at SEG for 7 months and since then set over 240 meetings. Our client has created a ...
At Sales Empowerment Group, we love using a good sports metaphor in our blog posts. So, when we heard Tom Thibodeau, the current New York Knicks coach and ...
Ups and downs, strikes and gutters—it's the world of sales. All reps struggle with the opposite poles of trying to find new clients while trying to take ...
Level X consultants execute complex finance and accounting projects and serve as interim management team members in a range of corporate environments. Our ...
Background - Corporate Concepts is a corporate furniture dealership that does space planning, specifications, delivery, and installation. For over 35 ...
How To Set Expectations With Your CEO On Lead Generation
Think fast – you’re new in the role of CMO and the CEO wants to know how many leads your marketing team can generate this quarter. Or you’re the new CRO ...
Clarity Insights, and SEG partnership: Clarity Insights mission is to deliver high-value, industry-focused solutions that encompass otherwise siloed ...
Developing your people and working through a learning and development plan is often a coaching experience that requires time, energy, and deep thought.
SBI and SEG partnership: SBI is a management consulting firm that specializes in improving the Go-to-Market of enterprise B2B companies to enable them to ...
Building a BDR Program - 5 Things we Learned from Brian Bourke at SEKO Logistics
Last week, we hosted a webinar with special guest Brian Bourke, Chief Growth Officer at SEKO Logistics. During this (virtual) fireside chat, we asked Brian ...
Accelerate Growth with Customer Success: 7 Best Practices from Carema Consulting
At least 90 percent of our blog's content focuses on new business sales, BDR teams, and/or content marketing. Even our name itself, Sales Empowerment ...
Gatekeeper Case Study Problem: Gatekeeper Systems had the leading market share in a category that wasn’t growing. Their loss prevention technologies were ...
How to Build a Healthy Inside Sales Team: An Overview
What are the best indicators of fitness? Turns out, it depends on who you ask. Experts like those in the U.S. Army or heading the YMCA, stick with four ...
In this edition we will focus on best practices we have implemented alongside Private Equity Firms. We have learned a lot from our Private Equity partners ...
Problem: After several attempts, and a seven-figure investment, of bringing on experiences healthcare sales leaders to hire, train, and develop a sales ...
Out of sight, out of mind — be it with clients or prospects, it’s a dangerous position for companies and their sales team to be in. Prospects may not ...
New York Yankees (and your sales team) need a good Farm System
If you've seen some of our LinkedIn posts/blog posts/eBooks, you know we love a good sports analogy. Today is no exception! And, since the playoffs are ...
If you follow Gary Vaynerchuk ("GaryVee") on LinkedIn, you might have seen him use the following concept. The idea is to start with one big piece of ...
Driving Revenue Through Inbound and Outbound Techniques
Companies have problems. All sorts, shapes, and sizes. Sales solves a lot of those problems. Because of that, companies attempt to grow revenue in all ...
How to Set Up an Effective Sales Training Program that Drives Outcomes
There is a lot that has been written lately by Gartner (Buyer seller journey) and others like CSO insights (2018 Buyer Seller gap) that highlights how ...
After the Webinar is More Important than Before the Webinar
Imagine a hierarchy of content marketing efforts (in terms of how much time and resources are needed to create). Personally, I'd rank blog and social media ...
5 Sales Techniques that Set You Apart from the Competition
Regardless of the company or industry, every salesperson has competitors. It’s up to you to leverage your knowledge and sales expertise in order to set ...
Recently I had the pleasure of speaking at SalesHacker Midwest here in Chicago. It was a dynamic mix of salespeople and sales leaders – B2B sellers in a ...
You know that Clark Griswold-esque house in the neighborhood? The one that's got a few blow-up snowmen in the front yard. Hundreds, if not thousands, of ...
What’s Your Sales Process? 3 Tips to Avoid the Big Fail
Depending on the source, either Ben Franklin or prominent, 1970s author, Alan Lakein, famously said that failure to plan was planning to fail. They were ...
Do you know the number one reason CRM system fail? User adoption. In fact, Forrester Research says “lack of user adoption is responsible for 70% of failed ...
Every organization wants to set more meetings and grow their new business pipeline. But what's the best way to accelerate growth while simultaneously ...
Problem: BigMachines, acquired by cloud solutions company, Oracle, is a leading cloud-based configure, price, and quote solution provider. By combining ...
Five Ways to Update Your Social Sales Strategy During Unpredictable Times
Navigating your social media sales strategy during an unpredictable and highly reactive news cycle can feel like a high-stakes tightrope walk, 20 stories ...
SEG All-Star Alums: Hear From Gabriel Sanford and Azucena (Suzy) Gonzalez
No two BDR/SDRs have the exact same path at Sales Empowerment Group (SEG). But the ideal career "journey" for our sales professionals looks something like ...
Background Vivante Health is an innovative digital health company reinventing the way chronic conditions are managed, gut first. Their program brings ...
